How Dangerous Is Your Baby Powder? An Investigative Report by Reuters Reveals the Truth

As consumers, we are blindly swayed by aggressive brand promotion that is behind the reputation of any consumer brand. It is never the product.  Invariably when a brand has cemented itself in the minds of consumers, it gets away with several malpractices which go undetected simply because users get so emotionally attached that they aren’t willing to switch to anything else. But thanks to Reuters, an investigation has revealed something alarming about Johnson and Johnson baby powder and the company has been getting away with it for several years.

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1 Trusted by mothers worldwide now on the scanner

Johnson’s baby powder is a worldwide phenomenon that has gained the trust of millions of mothers worldwide. The brand has been a strong force where its products have been used in babycare that are almost rituals every day in homes around the world. But did you know that in spite of the company projecting itself synonymous with baby care, it has a dark side that will shake and shock mothers to the bone.

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2 The Reuters report has come as a hock

It was Reuters and no less that carried out an investigation into Johnson’s baby powder. The media company found that the giant baby products company had been hiding the fact that the powder contained asbestos. The Reuters report was published on 14th December and has created a shockwave because who could have thought that a trusted consumer mega brand would actually be harming babies worldwide. It was absolutely unthinkable but then here it is staring at us in the face. The baby friendly company isn’t so baby friendly after all.

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3 The company has also been fighting several lawsuits

The fact that Johnson’s and Johnson’s have been fighting innumerous cases for the products also reveals how true the report is. Reuter’s even produced evidence in support of the investigation where asbestos was found in its products.

Since the report, Johnson’s shares have plummeted by 10% according to the NY Times. The investigation by Reuters was an extensive one that studies thousands of legal documents, depositions, lawsuits, testimonies and court cases between the years 1971 and 2000 to find out something startling.

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4 Positive tests results for presence of asbestos

The majority of lawsuits and testimonies revealed that all was not right with the babycare company that hid a sinister fact in their so called baby powder. The raw talc and even completed powders when tested for asbestos turned up positive.

The report said “the company’s raw talc and finished powders sometimes tested positive for small amounts of asbestos, and that company executives, mine managers, scientists, doctors, and lawyers fretted over the problem and how to address it while failing to disclose it to regulators or the public.”

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5 What earlier tests revealed

The Reuters’ report has mentioned several instances where the baby talc was found to be containing asbestos. In 1972 and 75, three tests for asbestos were found positive in Johnson and Johnson talc. One sample in particular contained alarming levels of asbestos.

To play fair, Reuters report also mentioned that while the baby powder of Johnson and Johnsons contained asbestos as test results came out positive, other products showed no trace of it. However, this hardly counts as a clean chit to the company because it is baby powder and no less that in effect is toxic because of asbestos.

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